August 2016

Quick Tip: Turn Off “Open Listings Report” Emails

Do you get an email every day (or perhaps even more than one) like this?

Open Listing Email


AmDash, as well as some other third party systems, pulls some of the data from Amazon using their Reports API, which has the effect that Amazon sends you the above totally-unhelpful emails.

Good news — you can turn these off!

Here’s how.

1. Log in to Seller Central, go to to the Settings menu in the top right corner, and choose Notification Preferences.



2. Scroll about 2/3 of the way down the page to the Reports section.

Click Edit for that section (on the right), then uncheck the box next to Open Listings Report.

Turn off Open Listings Report


3. The “Edit” button has changed to a Save button — one more click there and you’re all set.

Whew! Nice to cut out one more bit of Spam, eh?

New in AmDash: The Profitability Page

Announcing the new Profitability Page

profitability screen

What are your Margins?

Every time you see someone post their Amazon sales numbers somewhere, someone immediately asks “what are your margins?” That makes sense because your Gross Sales could be $2 million while you are barely breaking even or even losing money.

Healthy margins help you grow, faster. Until now it took a bunch of spreadsheet twiddling to get a firm handle on that… the new Profitability page aims to make this much easier.

First off, we take the last 30 days worth of sales and tell you immediately the average selling price (including any promos) for each product, along with the average profit per unit.

(If you have entered COGS data for each SKU, the profit column will be much more accurate… but even without that, this page will give you a good sense of the relative importance of each product to your bottom line.)

% Margin

Margin is one of the key factors in the health of a product. If you have slim margins (less than 20%, say) you have little room to offer occasional sales or promos, and you end up having to sell almost all of your inventory before you have enough cash to place the next order.

Portion of Total Profits

At a glance, you immediately see which products are driving your business and which should perhaps be dropped. (We order this page by portion of profits by default; you can change this to your generally preferred order with the link just above the table of your products.)

You probably have a general sense of this already based on the Morning emails you’ve been receiving… but in my case I know I was shocked to see that a couple of my products were actually producing less than 1% of my profits. Yikes!

Roll Ups

Besides giving you the numbers for each SKU, we of course total everything up at the top of the screen.

left-and-center profit widgets

The “this month so far” widget, on the left, is a fun place to check periodically, to watch it build over time.

The “last month” widget is great for sharing a screen-shot with your Mastermind group or whatever Facebook groups you use to discuss selling on Amazon. You can show off your profits (we also put gross sales on there; as sometimes those numbers are big and fun) without giving away anything about your actual products.

The yearly rollup, on the right, is great for tracking your progress on building the business of your dreams.

right profit widget

We put in a profit goal of $75,000 to start things off… but just click on that number to make it reflect where you actually want to go with this business… and we’ll graph your progress in getting there.

(Man, I can’t wait to fill up that graph!!!)

How do I access this?

Good point. You should see a new menu item in the drop-down menu in the top left.

Or, even easier, you can just click anywhere within the yellow “profitability” widget on the Dashboard (homage page).

Screen Shot 2016-08-11 at 2.36.27 PM

Final Thoughts

We hope you find this page useful, and welcome your feedback on ways to make it even better.

Sharing screen-shots of the Profit widgets will also expose AmDash to more people; and more subscribers will help us to develop features for you faster.

Remember also that we have a referral program… for every person you introduce to AmDash that ends up subscribing, you get $2 off per month for the life of their account! You could end up paying nothing while helping us grow — which again helps us make AmDash even better for you.

Product “Nicknames” in AmDash

One of the little but oh-so-nice features of AmDash is the ability to set product “nicknames”.

What are Nicknames, exactly?

We all know that despite Amazon’s recommendations it’s currently considered best practice to stuff a bunch of extra information and keywords into your product listing title.

You may have 3 products, for example, with titles like:

  • #1 rated garlic press for home and professional use · stainless steel · comes with new bag!
  • Garlic storage bin for home and professional use · stainless steel · money back guarantee!
  • #1 best garlic press for medical use · steel and black plastic · now with 10″ handle

When you’re viewing a page in Seller Central for these products, it takes time and effort to identify which one is which.

That’s why in AmDash you can add “nicknames”, so that on any page or in any of our notification emails you can simply see:

  • Garlic press – Steel
  • Garlic storage bin – 2016 version
  • Garlic press – Black plastic

Isn’t that so much better? Easy to scan and understand. Quicker to find the one you want to do something with.

What’s new?

Prior to today, to add nicknames you had to go to the Settings > Product Settings page. You can still do this, to edit all the information about your products at once; but now you can also just click the product name on the Dashboard and add a nickname directly.


Wait, but will this change my Amazon listing?

No no no…. most certainly not.

We are just making things easier for you within AmDash (and our email reports). We understand that there are reasons for the long and potentially cluttered listing title, and adding a Nickname in AmDash doesn’t affect your listing in any way.

Your Turn...

Are you using product nicknames yet? If not, why?